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Clariant Creative Blog

[Press Release] Clariant Creative Agency Now a Gold-Tier HubSpot Agency Partner

Jun 22, '17 / by Beth Carter posted in HubSpot, PR and Media

(Chicago, IL): Today Clariant Creative Agency announced that it has become a Gold-tiered Certified Agency Partner with HubSpot, the world’s leading inbound marketing and sales technology platform. HubSpot developed...


Help a Reporter Out: HARO Tips to Nab Expert Quotes for Your Content

Sep 21, '16 / by Beth Carter posted in PR and Media

Have you heard about HARO yet? HARO stands for Help a Reporter Out. And it’s hands down my favorite tool for finding expert sources to quote in my content marketing.


Target Your PR Strategy by Finding the Right Media Outlet

Aug 22, '16 / by Mark Loehrke posted in PR and Media, Strategy

The term “pitch” as it applies to a public relations strategy isn’t all that different from the baseball version.


A Simple Hack to Write Thought Leadership Content That's Irresistible

Aug 11, '16 / by Susannah Noel posted in PR and Media, Content Marketing

Thought leadership content is vital to your overall content strategy. Publishing an article on a controversial or cutting-edge topic in an online publication establishes you as an authority in your field, enhancing...


How to Write a Pitch That Editors Will Love: Insider Tips

Aug 10, '16 / by Neil Hayes posted in PR and Media

Without publicity, a terrible thing happens … nothing,” P.T. Barnum.

The excitement in her voice suggested the scoop of the century. My experience as a journalist for 12 years suggested otherwise.


[Press Release] Clariant Creative Is Now a HubSpot Certified Agency Partner

Jun 7, '16 / by Beth Carter posted in PR and Media

(Chicago, IL): Today Clariant Creative Agency announced that it has become a Certified Agency Partner with HubSpot, the world’s leading inbound marketing and sales platform. Certified Agency Partners have proven...