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Clariant Creative Blog

The Insider’s Guide to a Smooth HubSpot Onboarding for Marketing Hub

Apr 4, '22 / by Marta Oddone posted in HubSpot

So, you just purchased HubSpot Marketing Hub! Great! Now … where the heck do you start?

It’s OK. We’ve got you.

We’ve helped dozens of clients through the HubSpot onboarding process—from signing the...

Is HubSpot’s Social Media Certification Worth the Effort?

Dec 3, '18 / by Christina Bockisch posted in HubSpot, Social Media

As Clariant Creative’s social media coordinator, I spend a ton of time on social media – whether it’s doing competitive research, developing a publishing strategy, creating content, designing...

How to Start Lead Nurturing with Automated HubSpot Workflows

Apr 6, '18 / by Beth Carter posted in HubSpot, Lead Management

So a visitor came to your website and downloaded some content. Yay – you just generated your first lead!

Hold off on the champagne, though, because you're not done working yet. Leads aren't actually...

Is HubSpot’s Email Marketing Certification Worth the Effort?

Oct 7, '17 / by Laura Swords posted in HubSpot, Email Marketing

Despite what you may think, email marketing is not dead. In fact, with an ROI of 4,300% (yes, you read that right), email marketing is still one of the most effective ways to nurture leads and grow...

Is the HubSpot Certification for Content Marketing Worth the Effort?

Jul 29, '17 / by Christina Bockisch posted in HubSpot, Content Marketing

In the fast-paced world of inbound marketing, it’s critical to keep your skills sharp and new ideas coming. One of the best resources for doing this is the HubSpot Academy – an online collection of...

[Press Release] Clariant Creative Agency Now a Gold-Tier HubSpot Agency Partner

Jun 22, '17 / by Beth Carter posted in HubSpot, PR and Media

(Chicago, IL): Today Clariant Creative Agency announced that it has become a Gold-tiered Certified Agency Partner with HubSpot, the world’s leading inbound marketing and sales technology platform....

Is HubSpot’s Inbound Marketing Certification Worth the Effort?

Dec 8, '16 / by Julia Byrd posted in HubSpot

Marketing has evolved substantially in the last 10-plus years. Brian Halligan of HubSpot coined the term “inbound marketing” in 2005, and this approach has transformed the way companies market...

Want to Boost Website Conversion Rates? Focus on the Buyer’s Journey

Apr 12, '16 / by Susannah Noel posted in HubSpot, Inbound Websites

We all know leads are a good thing. Attract enough leads and give them the answers they’re looking for and you can convert them into a steady stream of delighted customers.

But did you know that your...